Yes, the 'found footage' genre is pretty overused these days. It's cheap, it's 'realistic' and it takes about five minutes to see results. But, in the right hands it can be extremely effective. The trick seems to be not to overcomplicate things. And keep the cast small, and have a decent reason to have a video camera on all the time whilst awful things are happening - as even in Cloverfield
Paranormal Activity
Their initial footage is fairly boring, but gradually things get weirder, and the first time a VERY LOUD NOISE comes from their attic is extremely unsettling, and it just gets better and better from there. Also, you will want to knock some sense into Micah way before the end. He repeatedly calls out the increasingly threatening presence, daring it to show itself and only making things worse for Katie, and the thing's intentions gradually become horrendously clear.
Due to some slack download time on the PS3 - in HD - we ended up watching this in the middle of the night, when most of this film is set! This definitely helped with feeling the atmosphere, and we weren't brave enough to watch it with the lights out. After all the horror movies I've ever watched, it's still amazing how effective a deep reverby-bassline and a slamming door can be when the people onscreen are freaking out too. It's also a lot better than watching Yvette Fielding scream her head
Highly recommended, as it does exactly what it's supposed to - just have a little patience, and be braver than we were and just TRY to watch this with the lights off! Prepare to be freaked out.

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